McKnight's Podcast

The admissions blind spot: Why operators keep losing money before a resident even moves in

Episode Summary

Most senior living operators have a rigorous clinical admissions process — but almost no financial one. In this conversation, Sunbound CEO Manny Cominsky makes the case that the admission is the single most financially dangerous moment in senior living, and that operators are absorbing months of lost margin on residents who couldn’t afford care from day one. He shares how leading operators are now running financial underwriting in parallel with clinical assessment — stopping bad debt before it starts.